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Category Archives: Google

Enform E-Commerce Integration

By | Announcements, Automotive, eBay, ecommerce, Google, Industry, Instagram, SEO, Social Media, tools, Web Store | No Comments

Enform Specialises in eCommerce

 

Enform enable Online Retailers to build and grow marketplaces, audiences and advertising reach. Utilising knowledge and experience we work with you to build a multi-channel, multi-market business that integrates with your systems to provide scalable options.

With each business utilising different systems to deliver pricing, inventory and rich content for their listings – virtually every integration is a bespoke development that needs proper planning and management to ensure economic and efficient delivery. Read More

Google Scraps Sidebar Ads, Adwords Rivalry Intensifies

By | Adwords, Google, SEO | No Comments

Google remains the world’s top search engine, and any change it imposes will substantially affect us and you, our clients, and all those who live and breathe digital marketing. February marked this year’s biggest Google modification – the unveiling of a new SERPs layout on desktops with significant consequences to digital marketers and Adwords clients worldwide.
In a nutshell, the changes are: Ads

  • No more text ads on the right rail of desktop search results
  • Four text ads instead of three to show above organic results
  • Three text ads to show below organic results
  • Text ads on SERPs goes down to seven from about eleven
  • Product listings and Knowledge Panels to show on right sidebar

What to expect from the changes?As we continue to gather and analyse available data concerning recent changes in desktop SERPs, we take note that the following are highly likely:
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